SEO and AI-readiness audit
Finds SEO gaps in products, collections, pages, blog posts, and images, scores every product, and lists the biggest issues first.
NEWAuto Blog with topic clustersGet found in search.
Get found in search.
Built for AI answers.
Plover SEO audits your Shopify catalog, fixes meta tags, alt text, and schema in bulk, and writes blog posts from your own products, so Google, ChatGPT, Claude, and Perplexity have clear, accurate answers to work with.
Free plan · No credit card · No theme code edits
Illustration: a catalog scan fixes meta tags, alt text, and schema on four example products, and an example AI answer lists a store blog post as a source.
Illustration with example products and scores. No tool can guarantee that AI answers cite a store.
- No theme code editsSchema ships as a theme app embed you switch on or off.
- Native Shopify fieldsMeta tags and alt text are saved in Shopify and stay on your products after uninstall.
- Undo for app changesEvery change is logged with its old value and an Undo button.
- A quote before AI runsYou see the exact credit cost and confirm before anything is generated.
How it works
Scan. Fix. Grow.
Start with a free audit of the whole store. Fix what matters most, then keep adding content that answers what your shoppers search for.
- 01
Scan
Plover checks your products, collections, pages, blog posts, and images through the Shopify Admin API and scores every product for search and AI readiness. The scan uses no AI credits and works on password-protected stores.
- 02
Fix
Fill missing meta titles, descriptions, and alt text in bulk with templates, or draft them with AI and review before saving. Turn on JSON-LD schema with one switch.
- 03
Grow
Auto Blog plans topics around your collections and writes posts from your catalog facts. You approve each post before it is published.
What search engines read
The same product, before and after.
Search engines and AI assistants read your meta tags, structured data, and alt text before they decide what to show. Plover fills in what is missing from facts you already have.
- Meta title names the product and its key detail instead of repeating the theme default.
- Meta description is written from product facts, within the length search engines display.
- Product schema exposes price, availability, and breadcrumbs as structured data.
- Alt text describes each image for screen readers and image search.
Y
Your Storeyour-store.com › products › ceramic-pour-over-set
Ceramic Pour-Over Set with 600 ml Glass Server | Your Store
Glazed ceramic dripper that holds brewing heat, paired with a 600 ml glass server for two to three cups. Uses size 02 paper filters. Dishwasher safe.
Illustration of a search result. How a page appears is decided by each search engine.
Auto Blog
Blog posts that know your catalog.
Most AI blog tools write generic articles. Plover starts from your collections, products, industry, and market, plans a roadmap, and writes each post to answer one real shopper question.
- Written from your catalogSpecs and product names come from your own product data, never from guesses.
- A real content roadmapEach collection becomes a topic cluster: a pillar guide and supporting posts, each on its own search phrase, linking to it and to your products.
- Your images or oursChoose AI images for each post (a header, plus one inside the article) or upload your own header. AI images show a scene, never a made-up version of your products.
- Built to be quotedEach post opens with a direct answer, uses question headings, and has self-contained sections and a shopper FAQ.
- No invented claimsNo made-up statistics, reviews, warranties, or shipping promises. Policy questions point to your own pages.
- You stay in controlReview, edit, or rewrite any section before publishing. Autopilot only runs when you turn it on.
Google AI OverviewsChatGPTClaudePerplexity
Everything in one app
The whole SEO checklist, without the busywork.
Features marked Free are included in the Free plan for every product in your store.
Bulk templates
Fill meta titles, meta descriptions, and image alt text for any number of products, with length guardrails and a live preview.
AI drafts you review
Draft meta tags, alt text, descriptions, FAQs, and highlights from your product facts. Nothing is saved until you approve it.
JSON-LD schema embed
Product, Offer, Breadcrumb, Organization, and WebSite schema. Plover checks what your theme already outputs, so nothing is duplicated.
Translated SEO meta
Meta titles and descriptions for every language added to your store, with a coverage report per language.
Speed and snippet checks
Run Google PageSpeed Insights on key pages and preview how each page can look in search results.
Daily monitoring
Get an in-app alert when an SEO field breaks or goes missing, so a theme or import change does not go unnoticed. Free watches your 50 most recently updated products; Pro and Growth watch far more.
Technical toolkit
URL redirects, an HTML sitemap, image shrinking, CSV import and export, and Search Console verification.
Works with Sidekick
On stores with Shopify Sidekick, ask about your SEO issues and review drafts that Plover stages for you.
Pricing
Start free. Upgrade when it pays off.
Billing runs through Shopify. Change or cancel your plan from the app at any time.
Free
$0 / month
- Templates for unlimited products
- Full SEO and AI-readiness audit
- JSON-LD schema app embed
- Speed checks
- Daily monitoring for 50 products
- Auto Blog topic roadmap
- 100 AI credits to start
- Activity history and Undo
Pro 7-day free trial
$14.99 / month, or $149/year
- Everything in Free
- 2,000 AI credits every month
- Daily monitoring for 10,000 products
- Bulk AI fixes with an exact quote
- Auto Blog: 1 post a week, with optional AI images
- Content roadmap and optional autopilot
- Email support within 2 business days
- Free on development stores
Growth 7-day free trial
$39 / month, or $390/year
- Everything in Pro
- 6,000 AI credits every month
- Daily monitoring for 50,000 products
- Auto Blog: up to 3 posts a week (12 a month)
- Built for large catalogs
The trial includes 200 AI credits. Monthly credits reset on the first day of each month (UTC) and do not carry over. Prices in USD.
Questions
Good to know
Does Plover SEO edit my theme code?
No. Schema is added through a Shopify theme app embed that you can turn off at any time. Plover never edits theme files, so nothing is left behind.
What happens to my SEO fields if I uninstall?
They stay. Plover writes to Shopify's own SEO fields, so meta titles, descriptions, and alt text remain on your products after you uninstall.
What are AI credits?
Credits pay for text the app generates with AI. Scans, scores, templates, and schema use no credits. Free includes 100 credits once per installation; Pro includes 2,000 and Growth 6,000 credits every month. You always see the cost before a run.
Can Plover get my store into AI answers?
No tool can guarantee that. Plover gives answer engines what they rely on: accurate structured data, clear meta tags, descriptive alt text, and posts that answer real shopper questions in plain language.
Is it free on development stores?
Yes. Development stores get Pro features for testing, with a smaller monthly AI allowance.
More answers on the support page.
Plover SEO by SiAZ